THE BAITOLOGISTS // TUCSON, ARIZONA · EST: 2024
BAITS
FACEBOOK ↗INSTAGRAM ↗TIKTOK ↗YOUTUBE ↗
The faces behind Bassnerd Baits

MEET THE MAKERS
OF THE NERDS.

We’re Dustin Flath and Cesar Gonzalez—the people behind Bassnerd Baits. From creating original designs to chasing the next catch, we share a love for fishing, family, and the community we’re building in Tucson.

The Bassnerd Baits makers wearing their brand shirts by the water
Bassnerd anglers showing their catch together
A Bassnerd maker enjoying a day in the desert
An angler holding a striped bass beside a boat
An angler showing a bass at the lake
A Bassnerd angler with a bass caught at night
An angler displaying a bass beside the water
A Bassnerd maker showing a bass caught after dark

A few moments from life on and off the water. Swipe or use the arrows to explore.

Colorful Bassnerd soft plastic worms by a Tucson lake
Meet your next confidence bait

ENGINEERED
TO CATCH.

A little science. A lot of obsession.
Custom soft plastics for the next cast, the next bite, and the story that follows.

SHOP ALL GEAR ↗
THE BAITOLOGISTS
Born in Tucson. Built for the bite.
Bassnerd Baits Keepin It Reel bass mascot
Small business. Big fishing obsession.

WE’RE THE
BAITOLOGISTS.

From our home in Tucson, Arizona, we make custom hand-poured soft plastic baits with premium plastic, colorants, and glitter. Because the details matter when you’re chasing that next bite.

Bassnerd Baits is also about the people beside you on the bank. We bring anglers together through local tournaments, shared stories, and a love for fishing.

TALK BAITS WITH US ↗
Original designs. Bassnerd personality.

DESIGNED BY US.
WORN BY YOU.

Our creativity goes beyond the tackle box. We create our own original designs for shirts, hats, beanies, sweaters, and more—bringing Bassnerd style to the water and everyday life.

From fishing-inspired artwork to designs that show off your personality, our apparel is another way to share what being a Bassnerd is all about. Every design starts with our own ideas and our love for the fishing community.

EXPLORE OUR APPAREL ↗
Bassnerd Baits Retro Nerds shirt design
Your next day on the water

YOUR CART.

Delivery address

U.S. orders only. The address below will be used for PayPal and delivery.

Store Policies & Returns — please review

Handmade Baits

Our soft plastic baits are handmade with care. Small bubbles may occasionally appear as part of the hand-pouring process. These minor cosmetic variations do not affect the bait’s performance.

Baits Damaged on Arrival

If your baits arrive torn, we will gladly replace them. Please email bassnerdbaits@gmail.com to arrange a replacement.

Shirt Size Exchanges

If your shirt is the wrong size, we are happy to exchange it for the correct size. The shirt must be undamaged and returned in its original packaging. Customers are responsible for return shipping costs.

Local Tucson Exchanges

For customers local to Tucson, we will arrange pickup of the eligible shirt and drop-off of the replacement shirt.

Start a Replacement or Exchange

Please email bassnerdbaits@gmail.com before returning an item so we can coordinate the process. Include your order number and let us know which item needs to be replaced or exchanged. For shirt size exchanges, please include your requested size.

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